Tuesday 7 October 2008 @ 1:45 pm
Many people don’t see Craigslist as a worthwhile investment of time when it comes to marketing. However, I have found it to be one of the best returns on investment out of all of my marketing strategies.
If you are unfamiliar, Craigslist is a free classifieds site where you can buy, sell, find a job, etc. [...]
Monday 29 September 2008 @ 1:03 pm
A testimonial from a client or customer is a great way to boost your marketing strategy. A testimonial builds trust and the sense of establishment within your potential clients.
While all this sounds great, keep in mind, that all testimonials aren’t as effective as they could be. With this in mind, I have gathered a few [...]
Friday 26 September 2008 @ 9:10 am
Recently, I have come across another valuable resource for getting free business cards. The company is:
BizCard.com
Ely of BizCard.com has contacted me and, I must say, what they are offering is truly awesome. Through BizCard.com, you can receive free 250 free business cards personalized with your business name and contact information for free.
Best thing of all, [...]
Tuesday 23 September 2008 @ 11:45 pm
This is a step by step tutorial on how to make free business card holders. I’ve searched the internet for business card holders and saw a holder (with no tutorial) like this one, but it was pretty much just a cube with one open side. It was also completely filled with cards and not very [...]
Saturday 20 September 2008 @ 1:20 pm
In today’s age, everything seems to be about the internet, right? But what about “old fashioned” advertising? Is it effective? Yes.
Flyers are still a cost-efficient, effective method of getting the word out about your business. To give you an idea of how cost efficient, think about it like this. You could probably get 1000 half [...]
Monday 15 September 2008 @ 2:53 pm
Well, we all know that even though cold calling isn’t the easiest thing to do, especially for new small business owners, it is effective.
Regardless of whether times are tough or not, well planned out and handled cold calls will get you sales. There are several ways to get over the fear of cold calling, improve [...]
Saturday 13 September 2008 @ 1:11 pm
Recently, I came across an article on Entrepreneur.com regarding inexpensive ways of branding your business. I have summarized the points and you may view the full article here.
Branding your business doesn’t mean spending tons of money. Here are the ten points that were emphasized about branding your business.
1. Affiliate Program. Creating an affiliate program for [...]
Monday 8 September 2008 @ 12:34 am
I have done my research and gathered 7 tips for small businesses that are ready to make the most out of their cold calls.
1. Don’t be aggressive.
This call is your first impression on your potential client. You need to make sure that you clearly state who you are and why you’re calling, but do [...]
Wednesday 3 September 2008 @ 3:16 pm
Let’s get right into it.
1. Make sure to take some time out of your work week to come up with new ideas. You’ve thought hard about establishing your new business, now work on making it the best it can be.
2. Read up on other successful business owners and find out about their techniques and habits. [...]
Monday 1 September 2008 @ 11:21 pm
With all the competition out there (with most businesses), it can be quite difficult to set yourself apart and make customers want to buy from you rather than another business in your niche.
Aside from the advertising, marketing, corporate identity, and all that, there is another way to make customers choose you for their products or [...]